Gabriel Lima
2022-02-25
Source: Metrópoles
Author: Gabriel Lima
Image: Divulgation
Thanks to a partnership with Carbonext, the band from Brasilia offset the carbon emissions of their new clip with actions that avoid deforestation.
"The band Natiruts has always defended the preservation of nature and, routinely, leaves the position in evidence in their lyrics. Aiming at environmental activism, the group recorded the first carbon neutral music video in the world. De Tanto Sol still counts with the participation of Melim. [...] Carbonext, a partner company in the clip, received all the details of the logistics of the clip, such as water, flights, fuel, energy consumption, etc., and calculated how many tons of carbon were emitted during production. In this way, CO2 emissions were offset preventing the degradation of the Amazon rainforest through REDD+ (Reduction of Emission from Deforestation and Degradation) projects."
Read more: https://www.metropoles.com/entretenimento/musica/natiruts-lanca-de-tanto-sol-primeiro-clipe-carbono-neutro-do-mundo